Beer lottery winner, Ralston Kwan
Photo courtesy of Ralston Kwan.
The winner of the LCBO’s recent beer lottery, Ralston Kwan,
isn’t even a beer drinker.
In early January, 1,675 Canadians entered a lottery for the
opportunity to spend $114.95 on an old bottle of beer.
“I’m not much of a beer fan,” said Kwan, a Ryerson
continuing education hospitality and tourism student.
The
24-year-old read about the lottery in Toronto Life. “When I heard about it, I
realized it was a limited opportunity, and I had to try to get it.”
It’s the same process that the LCBO uses to offer rare,
limited-edition wines. “Given the very limited availability of this product,
only one order per customer will be accepted and allocation will be limited to
one bottle per customer,” the LCBO said in a press release.
The beer in question, Utopias, is a product of the popular
Boston Beer Company brand Samuel Adams (named after the American
revolutionary). Like many aged alcoholic drinks, what makes Utopias unique has
less to do with its ingredients, and much more to do with its production:
possibly one of the most intricate processes that a beverage has ever been
through.
After blending a variety of beers (some of which have been
aged over 16 years), a portion of the concoction is aged, “in hand-selected,
single-use bourbon casks.”
The company’s website says some of the brew has also been stored in
casks traditionally used to hold sherry, brandy, cognac and even Portuguese
muscatel. Even the bottle is distinct – shaped like a copper-finished brewing
kettle.
The beer is
produced every two years, and there are currently 9,000 bottles available
worldwide. The LCBO, the only Canadian liquor board to offer Sam Adams Utopias,
snagged 70 bottles of the rare brew.
The
lottery system and a limit of one per customer ensured that everyone had an
equal shot at adding a bottle to their collection.
Arguably
the rarest beer in the world, Utopias is also one of the strongest with 27 per
cent alcohol content.
“It’s more like a cognac than it is a beer,” Kwan said.
Though
Health Canada gave the OK in December, Utopias is actually banned in 13 states
in the U.S., including Georgia, Oregon and Washington.
A few
people have pressured Kwan to give it a taste, but he’s saving the beer for a
special occasion.
“My 25th birthday is coming up in May, so I may try it out
then. Or maybe my parents’ 30th anniversary.”
Kwan divides
his time between Ryerson, his job as an IT recruiter and satisfying a
developing taste for rare alcoholic drinks.
“I’m getting more into wine. The French Auxerrois 2007 is nice, and I also enjoy the
German 2007 Studert-Prüm.”
It
may not be a conventional lottery win, but Kwan is still excited by the
prospect of possessing something only 70 people in Canada will get their hands
on.